RESUME

Patrick Bodnar

About me

I’m a strategic marketing leader with experience developing brand strategy, building creative narratives, and activating communities through experiential and digital campaigns. With roots in the outdoor industry, I’ve helped brands, from non-profits to national governing bodies, build meaningful campaigns that deliver results.

Work Experience

DIRECTOR OF MARKETING & COMMUNICATIONS | USA CLIMBING

December 2023–Current

  • Led brand and creative direction

  • Served as a U.S. Olympic Committee Press Officer at the Olympic Games Paris 2024

  • Developed and implemented strategic marketing planning • Led digital marketing across social media, email, web, paid search and social advertising, as well as events and experiential activations

  • Activated athletes, creators, and contractors to support annual campaign goals

  • Managed and developed strategic partnerships

MARKETING DIRECTOR | JOE’S VALLEY FESTIVAL

January 2020–April 2024

  • Led brand and creative direction

  • Led a team of marketing professionals to support event coverage, creative content, and sponsor fulfillment

  • Led experiential and events marketing campaigns

  • Leveraged digital marketing and advertising to exceed ticketing goals

MARKETING MANAGER | THE SPOT CLIMBING GYMS

June 2021–November 2023

  • Oversaw brand and creative direction

  • Led experiential and events marketing campaigns

  • Leveraged e-commerce and programmatic advertising to achieve

  • record-breaking sales initiatives

  • Led a team of full-time marketing professionals

  • Managed strategic partnerships

FOUNDER & CMO | STORM CHASER CREATIVE SOLUTIONS

January 2020–Current

  • Supported clients across a number of industries, including CPG, exercise services, and fashion

  • Offered consulting, content creation and planning, photography, videography, graphic design, email marketing, and a number of other services to teams in need

MARKETING MANAGER | CLIMBING COLLECTIVE

February 2020–June 2021

  • Led digital marketing across social media, email, web, paid search and social advertising, and other platforms

  • Leveraged e-commerce and digital advertising to exceed sales goals

  • Delivered weekly reporting on marketing performance and channel development

Education

Bachelor of Science in Business Administration

University of Colorado Boulder

Graduated 2020

Skills

Athlete Marketing
Brand Strategy
Budget Management
Campaign Development
Creator Recruitment & Activation E-Commerce
Experiential & Event Marketing
Google Ads & Analytics
Graphic Design
Public Relations
Strategic Partnerships
Videography
Web Design

Portfolio
LinkedIn